Loading Events

« All Events

Preston: Developing a Digital Readiness Strategy for SMEs in Lancashire

April 25 @ 10:00 am - 4:30 pm

We are delighted to invite you to join us for the next ‘collaboratory’ of the Transmission programme of business support events at the University Central Lancashire (UCLan). The event will be held on Wednesday 25 April 2018, 10am – 4.30pm, UCLan Media Factory, Preston.

The programme takes the form of an innovative approach to building leadership capacity and capabilities within the advanced manufacturing, engineering, creative and digital sectors within Lancashire. It aims to add value and bring efficiency to businesses by embracing the competitive advantages that will accrue from a more digitalised economy.

For SMEs to survive and grow in the current environment a strategy to manage the digital world is essential. For this strategy to be successfully implemented and for the business to thrive, then strong, effective leadership is paramount. This event will help with both the development of an effective digital strategy and with the leadership skills needed to make it work.

We will hear from experts in different fields of digital strategy, to provide you with the opportunity to begin analysing your business’s digital ‘readiness.

Venue

UCLan Media Innovation Studio (MIS)
4th Floor Media Factory, UCLan Kirkham Street
Preston, Lancashire PR1 2XQ United Kingdom
+ Google Map